Developing Attractive Business SignageDeveloping Attractive Business Signage

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Developing Attractive Business Signage

A few years back when I decided to start up my own business, I wasn't sure what I was getting myself into. I thought about what to offer and how to serve my customers, instead of how to get the word out about my company. Unfortunately, when I opened my doors, I realized that I hadn't marketed effectively, and my foot traffic was incredible low—to say the least. Fortunately, after taking a marketing class, I learned how to make my business more recognizable to the public and how to keep people talking about my business. Read here to learn simple marketing tactics that could transform your small company.

4 Lead Generation Ideas For New Real Estate Agents

Becoming a real estate agent is an excellent career move. You have the potential to earn a substantial income while doing something interesting and fun. You've passed your exam, gotten your license, and signed on with a real estate company. The next step is to begin proactively generating leads. After all, if you are one of the many real estate agents who only earn a commission, you need to get some leads in your pipeline immediately, so that hopefully you can begin earning a few months from now. Read More 

Interesting Data & Info To Include In CPA Email Newsletters For Clients

When you work as a CPA, you may have clients that you barely see throughout the year in person. Unfortunately, lack of communication between you and current or past clients can lead to dwindling business, so sending out CPA email newsletters is a good way to stay connected and market your service overall. Take a look at some of the interesting data and information you can include in these newsletters that your clients may want to know. Read More 

3 New Year’s Resolutions Every Marketing Department Should Adopt

As a brand-new year dawns, countless people make New Year's resolutions -- not always with successful results. But businesses often use this time of year to rethink their behaviors and strategies as well. If improving the return on your marketing investment stands at the top of your company's priority list, have your marketing department adopt these three New Year's resolutions. 1. "I Will Increase My Investment in Digital Advertising." Once upon a time, a business only had to think about advertising on TV and in the print media. Read More 

3 Keys For Using Geo-Marketing

When it comes to branding, one of the best things that you can look into is geo-marketing. Geo-marketing is known as a type of marketing that focuses on specific locations and uses GPS technology. Companies are taking advantage of this in a number of different ways. To be sure that you're getting the most out of your geo-marketing and using it to your advantage, read on and follow the strategies below. Read More 

Target Your Audience: 4 Reasons You Need To Include Direct Mail Marketing In Your Advertising Strategy

When you own a business, you need to make the most of your advertising budget. One way to do that is through direct mail marketing. One of the benefits of direct mail marketing is that you know it's getting into the hands of potential customers. Here are four additional benefits to choosing direct mail marketing for your business advertising. Can Be Tailored to Meet Your Needs When it comes to advertising, you need to make sure that your audience is recognized. Read More