Developing Attractive Business SignageDeveloping Attractive Business Signage

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Developing Attractive Business Signage

A few years back when I decided to start up my own business, I wasn't sure what I was getting myself into. I thought about what to offer and how to serve my customers, instead of how to get the word out about my company. Unfortunately, when I opened my doors, I realized that I hadn't marketed effectively, and my foot traffic was incredible low—to say the least. Fortunately, after taking a marketing class, I learned how to make my business more recognizable to the public and how to keep people talking about my business. Read here to learn simple marketing tactics that could transform your small company.

4 Steps To Measure Success With Paid Advertising

When it comes to online paid advertising, success can be hard to measure. After all, the surefire way to know if a particular advertisement or campaign was successful is to see whether it generated sales. But there are other metrics that you can use to get an idea of how well your ads are performing. Take a look at four steps you can take to measure success with your paid advertisements. Read More