Developing Attractive Business SignageDeveloping Attractive Business Signage

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Developing Attractive Business Signage

A few years back when I decided to start up my own business, I wasn't sure what I was getting myself into. I thought about what to offer and how to serve my customers, instead of how to get the word out about my company. Unfortunately, when I opened my doors, I realized that I hadn't marketed effectively, and my foot traffic was incredible low—to say the least. Fortunately, after taking a marketing class, I learned how to make my business more recognizable to the public and how to keep people talking about my business. Read here to learn simple marketing tactics that could transform your small company.

Why Is Audience Targeted TV Advertising Good For Business?

Over the past several decades or so, more business owners have started looking into new and different ways to advertise the products they offer because traditional television advertisements simply were no longer cutting it. There were easier ways to reach targeted audiences through websites and social media platforms, making television advertisements a much less popular choice for most business owners looking to reach a large group of people. However, audience-targeted television advertising has recently become a huge hit. Read More 

Sports-Themed Corporate Apparel Is Great For Branding

Trying to stand out in a crowded marketplace requires you to get your business branding on point. This problem is particularly an issue in the sports field, as many companies try to appeal to this very expansive market. Thankfully, you can utilize appropriate sports-themed corporate apparel to stand out. Branding Is Critical for Your Company's Success Sports companies — such as those who provide training or assistance for professional and amateur athletes — need to focus on branding just as much as other corporations. Read More 

4 Lead Generation Ideas For New Real Estate Agents

Becoming a real estate agent is an excellent career move. You have the potential to earn a substantial income while doing something interesting and fun. You've passed your exam, gotten your license, and signed on with a real estate company. The next step is to begin proactively generating leads. After all, if you are one of the many real estate agents who only earn a commission, you need to get some leads in your pipeline immediately, so that hopefully you can begin earning a few months from now. Read More 

Interesting Data & Info To Include In CPA Email Newsletters For Clients

When you work as a CPA, you may have clients that you barely see throughout the year in person. Unfortunately, lack of communication between you and current or past clients can lead to dwindling business, so sending out CPA email newsletters is a good way to stay connected and market your service overall. Take a look at some of the interesting data and information you can include in these newsletters that your clients may want to know. Read More 

3 New Year’s Resolutions Every Marketing Department Should Adopt

As a brand-new year dawns, countless people make New Year's resolutions -- not always with successful results. But businesses often use this time of year to rethink their behaviors and strategies as well. If improving the return on your marketing investment stands at the top of your company's priority list, have your marketing department adopt these three New Year's resolutions. 1. "I Will Increase My Investment in Digital Advertising." Once upon a time, a business only had to think about advertising on TV and in the print media. Read More